RESEARCH, DEVELOPMENT AND INNOVATION

At Carpisa, we are working towards becoming a leader in the meat industry, investing in research into the needs of the market and prioritising consumer tastes, updating all our production processes to the creation of new product lines.

The activity of Carpisa in R&D&I aims to be continual, as it is understood as essential in order to offer competitive services in the market to be able to fulfil the needs and demands of our customers.

We are constantly searching for processes, systems and products that adapt to the needs of the market and the industry.

It is for this reason, and always with quality at the forefront, that Carpisa invests in the continual research and development of new recipes, ingredients, packaging, formats, new product lines and the adaptation to the different markets and tastes. The main lines of R&D&I for Carpisa can be summarised as:

• Technological improvement in the production of our products.
• Design and development of new products, as well as the continual improvement of the product lines that we already have on the market, to adapt ourselves to the needs and demands of consumers.
• Expansion and specialisation of our range of gourmet, premium and handmade products, placing our trust in meat originating from officially recognised quality brands.
• Creation of a new customer loyalty system through the development of products focused on their needs, so they feel identified with the quality of our product lines.
• Diversification of our product lines, increasing the curiosity of the consumers about the diversity of our offer on the market.
• Development of new formats and packaging to promote products traditionally presented in other formats.